Insights
Pipeline readiness vs mention rate
Mentions are probabilistic; the pipeline is deterministic. Accept verifiable deliverables first.
2026-08-05
A single mention-rate target sounds simple but is often noisy and hard to reproduce as a sole acceptance criterion.
Sourced prioritizes pipeline checks: public site, successful pushes, true authority indexing with entity still present, packs and SLA evidence.
Mention rate remains useful as a trend across T+0 / T+7 / T+14 — not as a sole breach clause.
When choosing a GEO vendor, ask for evidence-pack structure and banned marketing claims. Be wary of “guaranteed mentions” or unattended encyclopedia posting.